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Ananday

category

Gear + Lifestyle

first certified

2020

current certification year

2024

About The Climate Label

Companies with The Climate Label provide products and services that are better for the climate, because they account for the greenhouse gas emissions from operating their business.

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01

Emissions

Ananday measured its GHG emissions in order to understand its impact on the climate and inform its plans to reduce GHGs over time.

Total 2023 GHG Emissions

31

tCO2e

(market-based)

Roughly equal to using 1,423 propane cylinders for home BBQs

23.77

kgCO2e

per unit of product

Emissions intensity

Ananday's inventory uses spending data to estimate GHG emissions. Ananday attests to the accuracy of their data inputs and the Change Climate Project team reviews the submission for compliance with the Standard.

Absolute Emissions (tCO2e)

Emissions Intensity (kgCO2e per unit of product)

Emissions year

Note: The chart shows market-based emissions totals.

02

Funding for Climate Solutions

Ananday is funding a portfolio of projects to support the climate transition. This portfolio includes specific actions within their operations, as well as projects elsewhere around the world.

Total climate funding

$179

03

Reduction Plans

As part of its climate transition planning, Ananday has established near-term actions to reduce GHG emissions within the next 12-24 months.

Active

Source of emissions

Upstream shipping

Action

We plan to reduce reliance on international manufacturing and make products closer to home, lowering freight emissions.

Status

In progress


Complete By

Q2 2023

Scope

Scope 3

Source of emissions

Raw materials

Action

We plan to set up closed-loop production processes, so customers can return their used-up products to be broken down and upcycled into new p ...read more

Status

In progress


Complete By

Q4 2023

Scope

Scope 3

Source of emissions

Packaging

Action

Transition outstanding product and shipping packaging to higher percentages of post-consumer recycled content.

Status

In progress


Complete By

Q4 2020

Scope

Scope 3

Source of emissions

Supply chain energy use

Action

Reduce emissions from manufacturing by transitioning to manufacturers with certified environmental management standards across the majority ...read more

Status

In progress


Complete By

Q4 2020

Scope

Scope 3

Source of emissions

Raw materials

Action

Develop a new lower-carbon product to reduce emissions associated with microfiber across hot yoga and pilates towels.

Status

In progress


Complete By

Q2 2024

Scope

Scope 3

Source of emissions

Packaging

Action

Transition cardboard shipping boxes to post-consumer recycled materials across consumer and wholesale shipments.

Status

In progress


Complete By

Q4 2025

Scope

Scope 3

Source of emissions

Packaging

Action

Redesign our Yoga Mat Cleaner packaging across all consumer shipments to include pop-out inner liner that secures product and eliminates nee ...read more

Status

Newly set


Complete By

2025

Scope

Scope 3

Source of emissions

Downstream shipping

Action

We will migrate 100% of our fulfillment volume to bi-coastal 3PL facilities (East and West Coast) within the next 24 months to reduce averag ...read more

Status

Newly set


Complete By

2026

Scope

Scope 3

Completed

Source of emissions

Electricity

Action

We plan to reduce emissions from electricity use at our office by installing solar panels. Our aim is to generate 100% of our office energy ...read more

Status

Completed


Complete By

Q2 2021

Scope

Scope 2

Source of emissions

Raw materials

Action

We plan to reduce textile emissions by partnering with a community manufacturer in India on organic cotton products. This will have an immed ...read more

Status

Completed


Complete By

Q3 2021

Scope

Scope 3

Source of emissions

Raw materials

Action

Reduce emissions from cotton by partnering with a manufacturer in India that aligns with our vision.

Status

Completed


Complete By

Q4 2020

Scope

Scope 3

Source of emissions

Raw materials

Action

Eliminate all conventional cotton across all textile goods.

Status

Completed


Complete By

Q1 2024

Scope

Scope 3

Source of emissions

Packaging

Action

We will redeisgn our mat cleaner aluminum bottles to include stickerless direct printing, eliminate the need for a separate sticker.

Status

Completed


Complete By

Q4 2024

Scope

Scope 3

Emissions reduction targets

Ananday has set a long-term target to reduce GHG emissions.

Active

Target

We commit to reducing 2022 Scope 1 & 2 emissions 50% by 2030

At Ananday we make plastic-free, carbon-neutral, planet-kind yoga and Pilates essentials designed to support your body + our planet. All of our products are biodegradable and easily recyclable, including the packaging. From the onset, our mission has been to give back more than we take. With your help, we plant trees for every piece. Each tree becomes part of a forest garden, regenerating the land and helping to end the cycle of hunger, poverty, and deforestation. We believe that sustainability starts within, and that caring for yourself — body and breath — ripples outward.

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