# BlueStar Marketing, LLC

**Certification:** The Climate Label Certified — Completed (expired), 2024
**Certified since:** 2020 (most recent: 2024)
**Industry:** Professional Services
**Website:** https://www.betterbybluestar.com/
**Sustainability page:** https://www.betterbybluestar.com/our-impact

## Sustainability story

We are a promotional marketing agency working to ensure our clients use products that are going to promote their brand efficiently. In order to protect our planet, we ensure that the products we suggest to our clients are better for our planet than traditional promotional items.

## Emissions (2024)

**Methodology:** BlueStar Marketing, LLC's inventory uses spending data to estimate GHG emissions. BlueStar Marketing, LLC attests to the accuracy of their data inputs and the Change Climate Project team reviews the submission for compliance with the Standard.

- Scope 1: 1 tCO2e
- Scope 2 (location-based): 0 tCO2e
- Scope 2 (market-based): 12 tCO2e
- Scope 3 (location-based): 0 tCO2e
- Scope 3 (market-based): 17 tCO2e
- **Total (location-based): 0 tCO2e**
- **Total (market-based): 30 tCO2e**

**Emissions intensity:** Per dollar of revenue — dollar of revenue

### Emissions history (tCO2e, intensity as disclosed)
| Year | Scope 1 | Scope 2 (loc) | Scope 2 (mkt) | Scope 3 (loc) | Scope 3 (mkt) | Intensity |
|-|-|-|-|-|-|-|
| 2019 | 0 | 0 | 0 | 0 | 0 | n/a |
| 2020 | 1 | 0 | 2 | 0 | 2 | 0.01 |
| 2021 | 0 | 0 | 2 | 0 | 210 | 0.29 |
| 2022 | 0 | 0 | 56 | 0 | 57 | 0.16 |
| 2023 | 1 | 0 | 12 | 0 | 17 | 0.04 |

## Reduction plans

### Science-aligned targets
- We commit to reducing 2022 Scope 1 & 2 emissions 50% by 2030 (completion: 0%)

### Reduction action plans
- **Scope 3** — We will have employees work from home at least 1 day per week. (source: Employee commuting, target: Q4 2021, completion: 100%)
- **Scope 3** — We plan to reduce the amount of waste created in our office. (source: Operational waste, target: Q4 2021, completion: 100%)
- **Scope 3** — We plan to buy/sell fewer products made from virgin material. (source: Raw materials, target: Q2 2024, completion: 100%)
- **Scope 1** — We plan to reduce our office energy usage by working remotely more frequently. (source: Energy at offices or controlled facilities, target: Q2 2024, completion: 100%)
- **Scope 2** — Install motion-sensored lights in each room of the office to reduce electricity use at office. (source: Electricity, target: Q3 2020, completion: 60%)
- **Scope 3** — Convince 3 suppliers to use packaging materials that are more eco-friendly. (source: Packaging, target: Q4 2020, completion: 100%)
- **Scope 3** — Reduce goods made from virgin material (source: Raw materials, target: Q1 2021, completion: 100%)
- **Scope 3** — Eliminate all individually poly bagging across all packaging when possible. (source: Packaging, target: Q2 2024, completion: 0%)
- **Scope 3** — Implement a policy for low-carbon commuting to incentivize walking, driving an electric car, biking, or taking public transportation once a week for anyone who works for us. (source: Employee commuting, target: Q2 2024, completion: 0%)
- **Scope 1** — Replace 50% our traditional vehicle fleet with zero-emission electric vehicles. (source: Vehicle fleet, target: Q4 2024, completion: 0%)
- **Scope 3** — Transition expedited shipping to a lower-carbon shipment method across all orders. (source: Downstream shipping, target: Q4 2024, completion: 0%)

## Climate funding (2024)

**Total funding:** $240

**Spend by category:**
- VCA (Voluntary Carbon / Reductions): $0
- OC (Organizational Commitments): $0
- BVC (Beyond Value Chain): n/a

### Projects
- [BVC] Nigeria Improved Cookstoves (Carbon credit, Voluntary Carbon Market): $240 — type: Cookstoves, registry: Gold Standard, vintage: 2023, location: Nigeria, provider: Patch

---

Source: https://explore.changeclimate.org/brand/bluestar-marketing
API documentation: https://api-docs.changeclimate.org/certified-brands.html